Universally acknowledged for some time as the greatest American

architect, Frank Lloyd Wright designed over 1,000 structures of virtually

every possible type - including a doghouse - of which some 532 were built.

This project is not about the dog house.

In the 1950s, Frank Lloyd Wright designed a home for art teacher Louis Penfield on 30 acres

of land in Willoughby, Ohio. Louis Penfield commissioned a second home for

the property. The year was 1959, the year Frank Lloyd Wright died, leaving the plans

for the second Willoughby home, known as RiverRock, laid out on his drawing board.

Streaming on HBO Max, the show, in four parts, follows Sarah and Debbie Dykstra

on the formidable task of constructing the stone house precisely as Wright intended,

ensuring every visible detail matches the original blueprints while discreetly adapting

to today's building codes.

Inspired by Sarah and Debbie, we vowed to create a show package that honored

the great man, reflected the year it was designed, 1959, and utilized today's technology

to create a compelling visual narrative.  

We started with the logo.

Our inspiration was the history of great design.

The final logo that Frank Lloyd Wright might recognize in its design.

The typographic theme runs through the whole show,

partnered with the appropriately timely (1927) Futura.

Franks Loyd Wright's incredible vision for the RiverRock home is most

clearly expressed and understood in his beautiful, sketches.

Every animation starts as Frank did, with a Plan drawing. Modern CG techniques enable

us to pull the elevation out of the flat paper, combining the Plan drawings with the

famous Frank Lloyd Wright original sketches.

“The mission of an architect is to help people understand how to make

 life more beautiful, the world a better one for living in, and to give

reason, rhyme, and meaning to life.”

Frank Lloyd Wright