Logos.
It all starts with a logo. Crafting the perfect expressive mark is the foundation of any great brand.
For us it’s a passion, an obsession and essential to a great project.
We created a simple, modern logo with a seriousness that reflects the legendary investigative journalism of Paula Zahn.
![](/imager/images/49870/PaulaZahn_fec7247b34f2c8dda284682e05829974.png)
The simple and elegant logo represents legendary makeup mogul, Madolyn Addison. The explosion represents Marco Mejia and the chaos and spark he brings.
![](/imager/images/49667/GLA_MT_Kaleko205TextBook_01_4k_FLAT_fec7247b34f2c8dda284682e05829974.png)
The logo and treatment for Enola Holmes 2 reflect a slightly darker, more dangerous world.
![](/imager/images/39418/Enola_Logo_BW_2_fec7247b34f2c8dda284682e05829974.png)
When Netflix asked us to brand Enola Holmes, we looked for insights in anti-establishment icons: British punk rock, Alexander McQueen, and the Victorian printing press.
![](/imager/images/38189/Enola_Logo_BW_fec7247b34f2c8dda284682e05829974.png)
This small crumbling pill represents the destruction caused by addiction.
![](/imager/images/38426/Hulu_Dopesick_LOGO_fec7247b34f2c8dda284682e05829974.png)
We worked closely with the broadcast and key art teams to craft a logo that worked holistically for the whole campaign.
![](/imager/images/38764/JerryMarg_Logo_fec7247b34f2c8dda284682e05829974.png)
Working on the show open for Law & Order was a fantastic experience. Having the opportunity to update a 20-year mainstay of the franchise was an honor.
![](/imager/images/38678/lawOrder_logo_s_fec7247b34f2c8dda284682e05829974.png)
A simple, condensed typeface, but with something strange, something odd, something missing, that makes you question what you see.
![](/imager/images/38682/Monsterland_logo_s_fec7247b34f2c8dda284682e05829974.png)